Get To Know Our Family
Our story begins in 1982 when our Patriarch, Ron Hoffman began commercial fishing with his adoptive family in Bristol Bay, Alaska. After a couple of years fishing for this family, he decided to invest in his own permit. At the young age of 15, Ron was operating his own set net site. Year after year, Ron began to grow his operation into what is now Westside Wild Salmon.
Along the way, Ron married his incredible wife, Crystal, and they had three children, Jaclyn, Morgan, and Calvin. Now, all the children have grown up and have families of their own! Each summer, the family gathers from all over the country to get back to their Alaskan roots.
As the family grows, so does the business. Westside Wild Salmon is expanding into the direct-to-consumer sales market. With regional sales in Texas, Oklahoma, Arkansas, North Carolina, and Virginia, we are able to bring fresh, clean, nutrient-rich Alaskan salmon straight to your door. We aim to bring you the highest quality salmon you can get your hands on.
You can help us keep our family tradition thriving while we help keep you healthy and happy.
RON & CRYSTAL
Ron and Crystal have been fishing the seas of Bristol Bay, Alaska for the past 30 years and counting. From a second generation fishermen to growing their family and teaching the fourth generation the ropes, Ron and Crystal are paving the way for their family to continue to grow the family business and expand from commercial fishing to selling direct-to-consumer in certain parts of the U.S. Bringing the freshest pacific wild-caught salmon to friends and family that are thousands of miles away.
Preston and Jaclyn (Ron and Crystal’s oldest daughter) have four daughters - Lilly, Molly, Kelly and Ally. They currently live in Anchorage, AK and work with our sales team.
PRESTON & JACLYN
SPENCER & MORGAN
Spencer and Morgan (Ron and Crystal’s middle daughter) have four kids - Easton, Klayton, Ryleigh and Emberly. They currently live in High Point, NC and are our east coast distributors.
Calving (Ron and Crystal’s youngest son) and his wife, Chandler, have four kids - Hadley, Hazel, Bennett and Levi. They currently live in Dallas, TX and deliver to our south-east locations.